The short version, since you asked
I'm Joe Henzi. This is where I write — essays when something deserves the length, photographs when the light does the work, and short notes when neither applies.
What I do for a living
The Cincinnati Enquirer, Anthem, Capgemini. I'm the one people turn to when it has to work. I listen to where the team is struggling, I know the product, and I know the right answer. When things broke, there was a SWAT call. I was on it, and three times out of four I was the one who solved it.
The Enquirer taught me the business. I learned to listen, sell and market on the phones, selling the paper. In 2008, with newspapers dying, I started the discount analysis: what was everyone actually saving on our discounts? It came to $19 million a year. We mailed everyone to say they might lose theirs, and so many checks came back we had to hire people to help. Money in the bank, when a newspaper needed it most.
At Anthem I made Salesforce work. It started as a marketing project; I turned it into an enterprise tool. Everyone came to me for the design, and I laid it all out. It became so important to the company that compliance had to take my admin rights away.
In 2017 I met the cofounder of Vlocity at his penthouse in the Millennium Tower in San Francisco. Anthem was adopting the tool, and at my direction we took it further. I proved it was the layer for complex Salesforce work at enterprise scale. Salesforce bought Vlocity in 2020. Look at what it became. A lot of what I pioneered at Anthem is Salesforce product now — Account Contact Relationships among them.
I pioneered RLHF at Anthem — human-in-the-loop AI decoding RFPs, straight into case install. I re-engineered the whole process end to end, quote to cash, and consolidated all of it in Salesforce. The result was a pizza tracker for a health plan: every step from quote to the ID card, in one view. I built it. Then I rewrote the agile playbook. I taught them how to do the work, and served as release engineer for the entire agile workstream: nine trains, across multiple departments.
Elsewhere
henzi.org and henzis.com are mine too, and point back here.
This site
Static, start to finish. No server, no analytics, no newsletter modal. The embeds stay asleep until you click them, and nothing here is trying to hold your attention past the end of the post.